The most important consideration with social media is to identify which channel will enable you to reach your target audience and ultimately achieve your business goals and reach your target audience.
Facebook is the social media channel I work with the most as it’s ability to reach the right people at the right time is unparalleled. No other web platform has as large a reach or as many targeting options as Facebook does. It is the most used social network in Australia with over 15 million users per month.
My approach involves the following: